Apropos of the social media discussion at the conference last week…

I thought this article might be of interest. From the Washington Post

Drug companies lose protections on Facebook, some decide to close pages

By Christian Torres, Published: August 12

Relationship status: “It’s Complicated.”

Facebook and the pharmaceutical industry have had an uneasy partnership in recent years. Many drug companies didn’t even join the site until Facebook gave them a privilege that others do not have — blocking the public’s ability to openly comment on a page Wall.

But that’s about to change.

In a reversal by Facebook, most drug company pages will have to have open Walls starting Monday.

Companies are worried that open Walls mean open risks, and many are reconsidering their engagement on Facebook. AstraZeneca shut down on Friday a page devoted to depression — the company sells the antidepressant Seroquel. Johnson & Johnson said it will close four of its pages on Monday. Other companies said they will monitor their pages more closely once the changes take effect.

The industry is concerned that users might write about bad side effects, promote off-label use or make inappropriate statements about a product. Aside from poor word of mouth, the comments could raise concerns from government regulators.

Facebook will not say what specifically prompted its change of heart. Andrew Noyes, manager of public policy communications for Facebook, said in an e-mail, “We think these changes will help encourage an authentic dialogue on pages.”

Facebook will allow companies to continue to block Wall comments on specific prescription product pages, but those are a minority of pharmaceutical company pages. Most pages — soon to be open — are focused on companies themselves or on disease or patient-specific communities, which then have ties to the companies’ prescription products.

To read the entire article, click here.

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In nursing news, today is the 101st anniversary of Florence Nightingale’s death. She died in London in 1910 at the age of 90. This stained glass window was restored and rededicated to her memory in October 2010. It is in St. Peter’s Church, Derby. According to Wikipedia:

A remarkable stained glass window was commissioned for inclusion in the Derbyshire Royal Infirmary chapel in the late 1950s. When the chapel was later demolished the window was removed, stored and replaced in the new replacement chapel. At the closure of the DRI the window was again removed and stored. In October 2010, £6,000 was raised by friends of the window and St Peters Church to reposition the window in St Peters Church, Derby. The remarkable work features nine panels, of the original ten, depicting scenes of hospital life, Derby townscapes and Florence Nightingale herself. Some of the work was damaged and the tenth panel was dismantled for the glass to be used in repair of the remaining panels. All the figures, who are said to be modelled on prominent Derby town figures of the early sixties, surround and praise a central pane of the triumphant Christ. A nurse who posed for the top right panel in 1959 attended the rededication service in October 2010.

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